We come up with grand plans. Some are short term while others are long term.

We have new tools and a new out look.

We can see how our relationships, financial status, and health is going to change.

We feel great.

The future is looking bright.

And then four days later we are back to our old ways.

Three weeks later we don’t even know where our goal list is.

Six months later we are cleaning up our desk and find the list and get frustrated that our life hasn’t changed.

Goal List Aren’t The Problem, You ARE!

That might sound a little harsh, but really it is a good thing. I promise.

Let me explain…

There is a part of our system that has one goal and one goal only: To keep us safe.

This is really a great thing. Because of this subconscious part we stay alerted to possible dangers we face every moment of the day. This becomes problematic when it starts working hard to protect us from things that aren’t real dangers.

Public speaking is perfect example of this. One of deepest fears people feel is to speak in public, but intellectually we know it is not dangerous. We know we aren’t going to die. We talk to people all the time, but for some reason there is a part of us that prevents us for doing it.

Our system is just trying to keep us safe. The problem is that is keeping us from dangers that aren’t real.

Your System Thinks Your Goals Are Dangerous

On the surface that statement seems very silly. But let’s think this through. Let’s take becoming wealthier as our goal.

This is a great goal. If we were wealthier we won’t have to worry about our bills, we could do what we wanted when with wanted with whom ever we wanted, and we could share our wealth to help other.

All of this sounds great, but the whole system isn’t on board.

I want you to think about every wealthy person you have seen on TV and the movies or all the wealthy people you have read about in books. With the exception of Daddy Warbucks from Annie (and a few others) there are no wealthy people in stories who are good people.

The wealthy are always greedy, mean, and selfish. This makes great story because we love the plucky underdog working against the wealthy. But because we have heard this story our entire lives there is a part of our system that believes this to be true.

When we decide to become wealth the part of us that wants to be safe springs to our rescue. It says, “You don’t want to become wealthy, because wealthy people are mean, greedy, and they hurt others. You don’t want that.”

This is the reason we procrastinate.

We don’t procrastinate because we are lazy. We don’t procrastinate because we can’t do it. We procrastinate because the system thinks it is keeping us safe without seeing the long view or even seeing what is true.

You Can’t Think Your Way Out Of This

The problem with this is we can’t talk our system out of its beliefs. If we could talk our selves out of these beliefs then we could do all of those things that we know we can do, but just never get around to doing.

If we could talk ourselves out of these beliefs then I could walk on stage after thinking “They are not really going to laugh you off he stage,” or I could simply think, “I am not going to die if she says ‘No’ when I ask her out” and make the call.

But we can’t do that. These beliefs are rooted deep.

But that doesn’t mean that can’t be uprooted and changed.

Name The Goals! Name The Fears! Knock Them Out!

I have been working with clients for years around the area of procrastination and not being able to achieve the goals they want. With the exception of weight release it is what clients come to me for the most. (And to be honest weight release problems in most situations are no different than not reaching your other goals.)

To that end I have created the “The 10 Steps To Getting Out Of Your Own Way To Get What You Want.”

In each of the steps has three parts.

First, we name and refine some part of the goal we want. The more specific the goal is the more likely we are going to achieve it. It is one thing to say that

I am going to be wealthy

while it is completely different to say

that I am going to have enough money so that I never have to worry about my bills again, that I can travel when I want, and be able to help others reach there goals as well.

The more we know about the goal the easier it is to find our way to the place we want to be.

Second, we name all the emotions, fears, and limiting beliefs that are preventing us from reaching each part of our goal. Because these beliefs live in our subconscious we aren’t always aware of what they are. We only know that we are procrastinating.

In this system we are able to dig deep in to the subconscious and find all the things that are stopping us.

Third, in a step-by-step way we knock this erroneous limiting beliefs out. Like I said before, we can’t just think our way out of these beliefs. But by being very systematic in naming each one there are ways we can take them out one at time in a quick and easy
way.

What Is In The 10 Step System

The 10 step system is over 5 hours of audios and videos which will teach you

• How and why we create limiting beliefs How to break your goals down in a why to find every fear and limiting belief that is lurking in your subconscious
• Tools to knock these limiting beliefs out anytime where. (THIS IS KEY: Notonly will this tool set help you when you are sitting at home working through your goal list, but when any fear or limiting belief pops to mind in any situations you will be able to knock it out.)
• How to recognize when limiting belief are stopping you (because some times we don’t even see it)

In addition to the over five hours in instruction you will also receive a digital work book that will take you through the ten steps. Because you can use this system for any goal you have when it is time to go after your next goal you will be able to print out a new copy of the workbook that will easily walk you through the steps.

More Tools To Help You Achieve Your Goals

I want you to be successful. I want to you achieve your goals. In working with clients I have seen a number of very common reasons that we (and I use we because I do it too) self sabotage ourselves. To that end I am adding four audio bonuses that you can use to not out these common beliefs and fears:

Resistance To Change

If there weren’t resistance to change we would have already changed. Sometimes this resistance has nothing to do with the specific change, but about change in general. When we change we have to react in different ways, we face new challenges, and people see us differently. Sure our lives might not be perfect, but I know what to expect with how things are right now. Change might bring new obstacles that
are unpredictable and harder. This audio will make you more comfortable with change. ($13.77 value)

Being Open To The Process

It can be scary to think that we are going to uncover the limiting beliefs and fear we have. It is kind of like what is under the bed. We know it is dirty, but if we don’t look at it then we don’t have know how dirty it really is. Any journey of self-discovery can be scary. This audio will help you to know that is safe and good to do this investigation and work. ($13.77 value)

Believing You Are Worthy of Better

Almost daily I talk to clients who don’t believe they are worthy of a better life. They believe they have more than their share, that they have squander what they have been given, or that they just aren’t worthy of better. If you don’t think you are worthy of better you are never going to get better. This audio helps you recognize your worthiness ($13.77 value)

Permission To Be Easy With Yourself

We are our own worse critics. We are harder on ourselves than anyone else ever could be. It is good that we want better, but we can be really destructive when we go after ourselves. In this process of transformation it is important that we are easy with
ourselves. This doesn’t mean that we are slacking and not trying, but that we are looking at ourselves with love
and care. In this spirit of love and care we will be able to move forward faster. ($13.77 value)

In addition to the $55.08 in free audios I have one other gift for you.

When we are doing change work of any sort sometimes we are just too close to ourselves to see what is going on. I know this is true for myself. That is why sometimes we need outside help (I know I do). In addition to the free audios I want you to have $40 off a one-on-one phone session with me.

Not only will you get the chance to knock out many limiting beliefs and fears, but you will also leave the session with many more things
that you will be able to work on your own from an out side perspective.

That is over $95 in bonuses

Or You Could Work With Someone One-on-One

When I do this process with clients it is normally done over six to ten sessions depending on the size of the change. At this point in my practice that is between $570 and $950 in fees.

But you can have the full system (that you can listen to again and again) for only $139.95

Totally Guaranteed

I love this system. I use the steps all the time. I used it when I re-organized my office. I am using it right now as I am working on my largest
product launch ever.

(Don’t tell my friends this!) I use this system when I am talking to my friends. They think I am giving them the best advice in the world and I am just working them through this system and they don’t even know it.

I believe in this system that I want you to spend three months with the system. If it is not helping you to knock out your limiting beliefs and vaulting you towards your goal I want you to have all your money back.

All you need to do is send me an e-mail saying, “I tried it and it didn’t work for me.” No questions asked I will give you a full refund!

AND you can keep all five bonuses (even the discount off of the session).

These steps have vaulted my clients and myself towards our goals. I know it will work for you.

I know you have seen the on-line ad copy.

It says something like, “I sent one email and made $3862 and I can show you how!”

Whenever I see an ad like this I just roll my eyes. There is no way something like this is real! It has to be marketing double speak (which really translates as a lie).

Then it happened to me…

My New Teleclass
Two years ago I was working on my first teleclass. I was ready to launch it to the world.

To be honest I was a little scared. It was the first time I was going to be selling a high-ticket item to this particular list. I had no idea how they were going to respond.

Were they going to love it?

or

Where they going to be offended because I was selling them something that cost so much?

I was about to expose myself to judgment. I was going to turn to my mailing list and say, “Hey look at me! I have something for sale.” In my mind I felt like I was giving my readers an excuse to judge my value as an information provider and what was worse judge me.

I spent about three hours writing the sales pitch. I really wanted to make sure I had the content right.

I held my breath as I was about to send the e-mail to my list.

I hit the send key.

And something strange happened…I didn’t die of a heart attack right on the spot.

But I still couldn’t stand it. I was afraid my in-box was going to blow up with unsubscribes. So I went for a walk.

I returned home 40 minutes later, expecting to find my mailing list would be half the size it was just minutes earlier.

Instead of unsubscribes, I found 2 sales.

Within the first 24 hours I had made $2,584 in sales. Three days later I sent a reminder email to my list about the new class and made $1,292 more.

That is $3876 on one e-mail.

I know you are skeptical.
Good!

I hope you are skeptical.

I want you to question claims like that, but before you dismiss the idea, I want you to hear the full story so you know the truth.

It might not be this easy, but it is much easier than it looks!
When you read a headline like “I sent one email and made $3862!” you are led to believe that all you need to do is hit the send key and money will start pouring in.

That is like saying, “I just turned on the oven and baked a perfect cake!”

It is true, all you need to do is turn the oven on to bake a great cake, but there is work that needs to happen before you can do the simple baking step.

Sending e-mails (or ads or postcards or flyers) to your customers is a very important step, but it is just the last step.

It’s the words that matter!
You don’t make sales just by making a really great product.

You don’t make sales just by telling people you have a great product.

You make sales by showing people how they can make their lives better and that they can do it with your product.

That’s where the words come in.

That is how you explain yourself to your customers.

I can teach you to come up with the words
For most people, write ad copy is a scary thing. You don’t want to look like a slimy salesman, but you also want to tell people about your great products and services.

But it is not as hard as it looks.

There is really a simple formula for writing compelling copy.

Really, it is like painting by numbers. You just need to plug in the pieces.

That is why I created “Copywriting Step by Step that Anyone Can Do”. This is a simple system that breaks every piece of sales copy you write no matter how short (a business card) or how long (a 3000 word sales letter) into very simple steps.

You don’t have to write everything at once. You just take each little piece one at a time and insert the information you already know about your products and services.

The best part? You do this in your own words so it doesn’t sound like a high-pressure sales pitch, but instead it sounds like you.

Not only am I going to teach you, I am going to show you
It would be one thing to teach you the basic concepts of how to write good copy. And I know you would get a lot of out this, but I believe it is also important that you see how these concepts work in the real world. Therefore, when you buy “Copywriting Step by Step that Anyone Can Do” you will get:

Audio: “How to write good copy step by step”
In this audio I teach you:

• The formula that I use for every piece of copy that I use (even the piece you are reading right now)
• The most read piece of copy and how this knowledge can be put to your advantage
• The one item that most people are to afraid to put into copy, but is the most important
• The most common misconception about the headline of ad copy
• The one piece of advice that I received from a copy writing guru that tripled my response and it only takes the time it takes to hit the send key
• The truth about how your clients what to buy stuff (and buy stuff from you)
• The best way to layout copy so it is readable

Sales Copy Short and Audio: “Selling a single product”
In this audio I will take you step by step how I wrote a piece of copy for another EFT practitioner for her new “how to EFT” product. Not only do I walk you through the copy explaining the choice I made, I give you the copy itself you so can see the word on the page and follow along.

Sales Copy Long and Audio: “Selling a teleclass”
In this audio I will take you step by step through the piece of sales copy I talked about above that sold $3876 in registrations. Again, not only will I explain the choices I made, I am going to give you the copy so you can see exactly how I did things.

Sales Copy Middle and Audio: “Selling a bundle product”
In this audio I will take you step by step through a piece of copy that was read by less than 120 people and generated more than $300 in sales the first time it was sent. Again, not only will I explain the choices I made, I am going to give you the copy so you can see exactly how I did things.

BONUS: As a bonus, you get an added chance to learn
Writing compelling copy is a skill. It is something that you are going to get better at with time. Every piece of copy you write is going to better than the last, but I want to accelerate the learning process.

Learning about how to write copy is good. (That is why there is audio #1)

Seeing actually successful copy is better. (That is why there are audios #2, #3, and #4)

It would be even better if you had a chance to implement what you have learned; therefore I have a very special bonus offer for those who buy “Copywriting Step by Step that Anyone Can Do”.

As a special bonus I will evaluate one piece of copy that you have written. It will help your learning process by pointing out the things you have done well as well provide suggestions to make the copy even more compelling. (Normally, I charge $100 just for this service, which is more than the price of the whole package.)

And this bonus offer doesn’t expire. I want you to take your time with the audios. Listen to then a number of times. Spend time studying copy that already sells. Once you have done this, write your own copy (or rewrite an old piece of copy).

Whenever you are ready, I will be waiting to review your copy.

Normally you would pay more than $500 (sometime 5 times that amount) to have a professional copywriter do one piece of ad copy for you. With this audio set you will learn the secrets behind compelling ad copy so you can write your own time and again.

30 DAY MONEY BACK GUARANTEE:
I guarantee this will product will super charge your ability to write copy. After listening to the audios and going step by step through these files if you don’t feel you can now do this, just let me know and I will refund the purchase price.

Do it today!
All four audios (almost 2 hour) + the pieces of copy that you will be walked through step by step + a one-on-one consultation with me to tighten up a piece of your own copy for only $97.99 (cheaper than the price of the consultation alone)

But There Is More
The first time I did the program I found out some really interesting. The people I was working with one-on-one were really resistant to some of the feedback I had about their copy.

It wasn’t because they didn’t like my feedback. It was because they were uncomfortable selling themselves and selling their product.

I had one person say, “I know what you teach works, that is why I bought this, but it is so hard for me to do.”

You Know Why This Happens
As a tapping practitioner you know all the reasons why people don’t do the things they need to do to improve themselves.

We are no different. So I have special deal just for tapping practitioners.

In addition to the audios, the copy samples, and the consultation you can also add one or three one-on-one tapping session with me around being confident in marketing the skills that you have that the world needs.

I normally charge $85 a session, but with this package you can get one session for $55 more (35% off) or three session for $149 more (41% off).

Copywriting Step by Step

Copywriting Step by Step PLUS one session

Copywriting Step by Step PLUS three sessions

PS: You have great products and services to offer your clients. These products and services will make your client’s lives better. But they won’t do your clients any good if they don’t know about them. Do your clients a favor. Learn how to communicate the awesome befits of your products and services.